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Masterclasses

The anniversary edition of the SEF brings some changes. The Friday programme on the main stage will be ending a little earlier than in previous years. Instead, we will be closing the day with a new format, the Masterclasses. These sessions taking place in parallel will offer a unique opportunity to explore current and relevant issues in greater depth in smaller groups. Qualified experts lead these interactive workshops and provide discussions with depth and lasting added value. The places are limited, we apply a first come, first served basis.

Seats available

Only a few seats left

Fully booked

Battle of the scenarios: How we want to live tomorrow

The future cannot be predicted. However, dealing with the world of tomorrow is shaped by many clear ideas of how we live in the future, how we move and how we stay healthy. Yet it is unclear in fact whether we really use self-driving cars or whether we eat healthier with the help of data. In addition to a systematic examination of the important developments and trends, we need not only debate about what is feasible, but about what is desirable. Based on this, we need to develop guidelines for shaping our future.

In the Battle of the Masterclasses, we will debate different scenarios for the world of tomorrow. Is even more mobility the true luxury? Do we really want to know everything about our health? Is it desirable to have children in the second half of our lives? And what kind of work do we want to outsource to machines? We will take a stand on these and other issues together, and attempt to see the world of tomorrow from new perspectives.

With:
Stefan Pabst
Researcher und Project Manager, Think Tank W.I.R.E.

Dominique Meier
Head of Communication, Think Tank W.I.R.E.

Talent promotion: How to take them to the top

Mixed teams are more successful in complex environments – this applies both to the personnel at SMEs and to large companies. Although diversity is a recognised success factor, many people struggle with “diversity” in practice. Some things have improved lately, but there is still some catching up to do. On the way up, (too) much talent is lost – especially women and younger Generation Z workers. Also, the reintegration of these highly qualified employees is enormously important so that companies can make the best possible use of the available “human power”.

How can employers effectively promote talented people so that they are not lost on the way to leadership positions? Are there any success stories from behavioural economics? And how do “intrapreneurship” and the culture of innovation influence strategic HR development? This masterclass focuses on the best practices dialogue. In the format of a group discussion the speakers will discuss different theses and solution proposals with you on how we retain and promote talent in our companies – and we look forward to hearing about your experiences in entrepreneurial practice.

With:
Rebecca Guntern Flückiger
Country Head Sandoz Pharmaceuticals AG & Country Lead BACH, Vice-President Advance – Women in Swiss Business

Esther-Mirjam de Boer
CEO & Owner, GetDiversity GmbH, President of the Association of Women’s Enterprises

Hans C. Werner
Head of Group Human Resources & Member of the Group Executive Board, Swisscom

Gabriela Manser
CEO, Goba AG



Moderator:
Riccarda Mecklenburg
publicist and entrepreneur

Competitive athletes: the ideal managers?

Competitive sport is the perfect school for life! From a young age, successful competitive athletes are drilled in discipline, ability to organise, independence and team spirit. They focus on success and efficiency early on, strive for perfection and, depending on the sport, play a leading role at a young age. In addition, they know the limits of their resources and, accordingly, the value of regeneration. All these qualities are also in demand in the business world.

What can the economy learn from top-class sport? Can executives adopt experiences and success factors from competitive athletes and integrate them into their company? Would top athletes make ideal managers?
You can discuss this topic in the masterclass with Swiss Olympic, the umbrella organisation of Swiss sports. The aim is to build a bridge between the world of sport and business, to explore parallels and identify the areas in which the economy can benefit from sport – and vice versa.

With:
Nadine Borter
owner of Contexta AG, former competitive swimmer

Mario Gyr
Olympic, European and world champion in rowing; entrepreneur and lawyer

Moderator:
Regula Späni
moderator and media trainer, former competitive swimmer

Close Talking: sustainable idea development

A creative conversation is not a matter of chance and everything falling into place.  Instead of “small talk” or recycling what is already known, “close talking” is a method of letting our own resources unfold in dialogue. In doing so, we make new and surprising discoveries. This type of productive conversation depends on the ability to listen, the joy of discovery, and the patience to develop complex ideas. During “close talking” you sharpen your own thoughts and develop something new. This requires certain conditions, which we learn about and practise in the masterclass. 
 
Especially in the digital age, it is important to use the resources of good conversation properly. The creative promotion of thinking that occurs in dialogue is contrary to the advice to “think before you speak”. In the masterclass Dr. Donata Schoeller introduces you to a new dimension of dialogue, in which you can find a language for important ideas and intuitions, even if they are still vague. This masterclass frames the SEF.2018 in order to promote a deepening of relevant topics in dialogue. You will learn that taking time for this pays off.
 
This masterclass takes place in two sessions: one before and one after the SEF. This allows for good discussions about the expectations and findings of the conference.
Wednesday, 30 May and Wednesday, 13 June from 2.15 pm to 4.15 pm in Zurich City (location tbd)

With:
PD Dr. Donata Schoeller
philosopher, University of Koblenz

NZZ Global Risk: the role of Asia in the world economy

Geopolitics directly influences economic decisions – today more than ever before. Businesses are constantly having to adapt to new challenges. The world is still wondering what the election of Donald Trump as US President or what Brexit actually mean. Chinese leader Xi Jinping recently declared his intention to rule indefinitely. From trade wars to military clashes between major powers, much is being considered today that was deemed unlikely some time ago. Asia is very important in terms of further political and economic development. Many growth markets are found there, as well as a few potential conflicts.

In the masterclass you have the opportunity to work with proven experts to analyse current developments in Asia, and especially in China, and to discuss the possible effects on your companies.

With:
Matthias Müller
China correspondent, NZZ

Andreas Hürlimann
Chairman, LEM

 

Moderator:
Dr. Peter Fischer
Chief Economics Editor, NZZ (Moderator)

Positive psychology: in search of the formula of happiness

A management team prioritises employee happiness and doubles sales. On their own initiative, employees develop a corporate strategy and achieve an increase in sales of 70 percent. All a coincidence? Pure luck? What do companies like Eckes-Granini, Zappos or Upstalsboom do to increase their productivity and profitability, that is consistent with the needs and expectations of their employees?

Answers to questions like these are provided by this masterclass for the “happiness formula”. Based on surprising findings from positive psychology and brain research as well as selected practical examples, former McKinsey consultant Dr. Kerstin Humberg from Berlin reveals how happiness and success are connected. Along with the opportunity to reflect on personal drivers of happiness and success at work, this practical workshop also provides techniques and tools for developing human potential in a professional context. Dialogue and inspiration are guaranteed! And since the human brain benefits not least from sufficient oxygen, movement and positive emotions, the interactive workshop takes place in the countryside.

With:
Dr. Kerstin Humberg
Managing Director of Yunel and head of the ‘Positive Business’ department at the German Society for Positive Psychology in Berlin

Charlotte Steenbergen
Senior Project Manager, European Forum Alpbach, Vienna/Alpbach

Leadership: The emotional language of music in everyday leadership

More than just words… The conductor communicates with his orchestra and also with the audience through body language. He expresses his emotions with his facial expressions, his gestures and how he moves his body. With video examples of great conductors and soloists, Michael Haefliger and Peter Marthaler analyse this wordless yet incredibly emotive language.

What can we learn from the masters of music? How can business leaders improve their charisma and emotional intelligence? For artistic director of the Lucerne Festival and violinist Michael Haefliger, the language of music is routine. He presents examples of the finest in the industry, such as Claudio Abbado, and looks forward to your ideas and experiences. After all, facial expressions, gestures and body language are the most effective elements of human communication – and not only for musicians.

With:
Michael Haefliger
Executive and Artistic Director, LUCERNE FESTIVAL

Moderator:
Peter Marthaler
freelance journalist

Startups & Entrepreneurship: about the courage to tread new paths

Objectively speaking, the decision to start your own business is irrational. Only a few survive the first five years. Moreover, especially in Switzerland, the labour market works well – maybe even too well. Many people lack the courage to swap their supposedly safe salary for the uncertain future of running their own business. And yet thousands of new young entrepreneurs venture into self-employment every year.

But what does the current world of business founders look like? How can start-ups successfully realise their growth plans? What obstacles have to be overcome? And how can the Swiss innovation hub remain world-class in the long term? In this masterclass, young and established entrepreneurs answer your questions. Put your questions to these successful entrepreneurs and develop potential recipes for business success.

With:
Swiss Economic Award Winner 2018

Brigitte Dätwyler
artist, lecturer and entrepreneur

Dr. Manuel Aschwanden
CEO Optotune

Moderator:
Mascha Santschi

Education 4.0: Walking the tightrope between digital and analogue

Digitisation is changing the economy and society alike – and with it, the demands on the education and training opportunities for our children. Some countries, such as Estonia, see themselves as digital pioneers and have introduced programming as a primary school subject. After all, teaching methods and content should be adapted to the needs of our era. On the other hand, educators argue that creative and not technical skills should be promoted, especially in our digital age. Rather than “coding”, the school subject of “lateral thinking” should be part of the curriculum.

What education do our children need to be prepared for their future working lives? Is it a coincidence that many famous tech CEOs like Larry Page from Google received a Montessori education? And from what age should children even be encouraged? You can discuss the most important educational policy issues and outline possible solutions for an education system 4.0.

Milan Prenosil
Board Chairman of Confiserie Sprüngli AG and supporter of the Ready! campaign

Dennis Lück
Chief Creative Officer at Jung von Matt / Limmat and “Advertiser of the Year” 2017

Dr. Jakob Limacher
Director, Kalaidos Bildungsgruppe

Moderator:
Peter Urs Näf

Discipline, hierarchy & obedience: a model for today, or belonging to the past?

Leading without power is a key recipe for success, according to some distinguished management consultants. Hierarchy has become obsolete in our volatile world, or so the comment columns of relevant media tell us. The new, much vaunted leadership model is known as holacracy. Authority and responsibility are more broadly distributed, and instead of hierarchies, there are networks and roles. Transparency across all levels and opportunities for participation are more important than order, discipline and obedience.
 
Is hierarchy really on its way out? Do firms function without bosses and the economy without strong leaders? And do employees really feel comfortable without leadership? In this masterclass we discuss the conflict between hierarchy and holacracy. Lieutenant General Baumgartner,  the Army’s Chief of Training, presents the core values ​​of military leadership  and training  – and explains how the leadership qualities taught in the Swiss Army are still in demand in today’s economy. 

Lieutenant General Daniel Baumgartner
Chief of Training and Education Command, Swiss Army

Nathalie Bourquenoud
Head of Human Development and member of the management, Schweizerische Mobiliar Versicherungsgesellschaft AG

Gerhard Andrey
Co-Founder & Partner, Liip – Digital Progress

Moderator:
Bendicht Luginbühl

MC 1

Battle of the scenarios: How we want to live tomorrow

MC 2

Talent promotion: How to take them to the top

MC 3

Competitive athletes: the ideal managers?

MC 4

Close Talking: sustainable idea development

MC 5

NZZ Global Risk: the role of Asia in the world economy

MC 6

Positive psychology: in search of the formula of happiness

MC 7

Leadership: The emotional language of music in everyday leadership

MC 8

Startups & Entrepreneurship: about the courage to tread new paths

MC 9

Education 4.0: Walking the tightrope between digital and analogue

MC 10

Discipline, hierarchy & obedience: a model for today, or belonging to the past?

Masterclasses

The anniversary edition of the SEF brings some changes. The Friday programme on the main stage will be ending a little earlier than in previous years. Instead, we will be closing the day with a new format, the Masterclasses. These sessions taking place in parallel will offer a unique opportunity to explore current and relevant issues in greater depth in smaller groups. Qualified experts lead these interactive workshops and provide discussions with depth and lasting added value. The places are limited, we apply a first come, first served basis.

Seats available

Only a few seats left

Fully booked